The apocalypse is here...and it's beat for the gods!
How likely was it that your debut as a drag artist would be overshadowed by a zombie apocalypse? Nobody expected it, but overnight the world is full of paint-splattered zombies invading the streets in search of new victims to make up and convert. For some reason, drag queens, with their excessive amount of infected makeup, have acquired superpowers and are now humanity's only salvation.
Product details
Game information
- Genre: Visual novel, adventure.
- Launch date: Q1 2027 / Q2 2027. Prime month (June-July) can be a marketing opportunity.
- Game length: ~ 6 hours. Completionist ~ 10h.
- Sugested price: 14,99 €
- Platforms: Windows, macOS, iOS, Android.
- Engine: Unity 6
- Target audience: +13 / Teen, LGBTQ+, Drag race fans.
- Extended platform launch: Nintendo Switch / Nintendo Switch 2, PlayStation 5.
Game concept
Discover dreamlike places and extravagant characters in this narrative adventure where you must survive a post-apocalyptic world without losing your dignity. Face rivals in shady catfights, lip-sync in front of the wildest audiences, and investigate to discover what lies behind this strange plague of badly made-up zombies.
Mechanics
- Organic narrative: characters remember the player's decisions and change the dialogue and the evolution of the story. The dialogue is fast-paced and allows the player to go straight to the objective of the missions and the game, but at the same time rewards the player and makes the game easier if they have been discovering and learning more about the characters and the universe.
- Dignity bar: The character will have a score that equates to their dignity, similar to health points. When dignity reaches zero, it will be a failure.
- Narrative combat (Catfights): confrontations where the player must resolve issues by choosing one of the options presented. These options will increase if they discover secrets and find objects during the adventure.
- Gossip: The characters and locations are full of clues. Chat with the characters to pry information out of them, and explore the locations to find clues, items, and new missions.
- Items: they will help you discover new dialogues, provide support in combat or unlock new locations.
- Character creation and customisation: players can create their own customised character. Missions and characters will offer new customisation elements.
- Minigames: various challenges that arise during the adventure to enhance and enrich the exploration and investigation experience.
About Killer Eyelashes
Key art
Screenshots
Concept art
Market analysis
Market Context
Killer Eyelashes is a narrative-driven adventure that blends visual novel storytelling with fresh and clever dialogues, point-and-click exploration, and shady narrative combat. There is a market opportunity to introduce products like Killer Eyelashes that explore themes and narratives that have been largely overlooked. The narrative adventure genre is expanding over the years with successful Indies that increased with the mobile and Nintendo Switch markets. Players are increasingly looking for unique voices, sharp humor, and bold narrative styles in games.
Competitor Benchmarking
Ace Attorney Series
Refreshed the genre with the inclusion of new game mechanics and charismatic characters. 1M+ copies sold worldwide. Great IP value.
- Similarities: stylish cast, investigation and questioning the NPCs, shocking plot twists.
- Our Edge: freely explore of locations and optional dialogues. New mechanics for developing the player and NPCs.
Coffee Talk
500K+ copies sold, proof of demand for inclusive voices.
- Similarities: intimate storytelling, character-driven.
- Our Edge: faster pacing, stronger humor, bolder dramatic flair.
Dangaronpa
Cult game following with dramatic storytelling. Strong PC and Nintendo Switch performance..
- Similarities: stylish cast, dramatic narrative, high stakes.
- Our Edge: more humor + camp tone, lighter parody elements.
Slay the Princess
Viral hit, showing appetite for dark, experimental narrative games with twisted humor.
- Similarities: dark branching narrative, unique tone.
- Our Edge: add more characters and humor.
Vampire Therapist
Showcases the demand for fresh, witty narrative design.
- Similarities: innovative dialogue-driven gameplay.
- Our Edge: mix of puzzle/exploration with witty camp storytelling.
Team
Alejandro González
2D Artist
Gonzalo Muelas
Background 2D artist
Marc Morlas
Gameplay designer
Budget breakdown
Development roadmap
We have a basic process for the game that may change depending on the evolution of agreements and financing, distribution, and porting that are agreed upon.
The main development of the game will be take 11 months.
Development budget
| Development months | 11 |
| MMs | 52 |
| Man/Month Rate | 3.000 € |
| Development Budget | 156.000 € |
Monthy burn rate
| Concept | Min | Max | Average |
|---|---|---|---|
| MMs | 2 | 2 | 5 |
| Amount | 6.000,00 € | 15.000,00 € | 14.181,82 € |
Download Killer Eyelashes demo
Contact information
For any queries or requests regarding Killer Eyelashes or our studio, please contact Fidel Lorite at the following telephone number and email address.
